BrandCommunications

CommPRO: We Want to Do The Right Thing

LEVICK |

CommPRO: We Want to Do The Right Thing

In CommPRO, Richard Levick provides resources and best practices to guide businesses in building a more equitable path.

Recently we ended an article with the question we are so regularly asked by companies in this new Civil Rights era – “Can you help us to do the right thing?” Weighed down by historical actions or inactions or simply overwhelmed by the enormity of the task before us, many companies and institutions are seeking guidance to get this right. We have started putting together a series of resources, some already published or broadcast, others forthcoming. As we work through these, we will provide a compendium of best practices to assist companies and organizations in building a more equitable present and future.

Presumptive Democratic presidential nominee Joe Biden captured in a weekend op-ed the right tone that applies conceptually as well to companies as it does for our country:

“Our democracy rose up from the ground when we ended slavery and ratified the 13th, 14th and 15th Amendments. It rose higher when women fought for suffrage — and won. It was fortified when a lawyer named Thurgood Marshall persuaded the Supreme Court to strike down ‘separate but equal’ and blaze a trail for opportunity in Brown v. Board of Education. And when our nation opened its eyes to the viciousness of Bull Connor and the righteousness of the Freedom Riders…Read more

LEVICK |

CommPRO: We Want to Do The Right Thing

In CommPRO, Richard Levick provides resources and best practices to guide businesses in building a more equitable path.

Recently we ended an article with the question we are so regularly asked by companies in this new Civil Rights era – “Can you help us to do the right thing?” Weighed down by historical actions or inactions or simply overwhelmed by the enormity of the task before us, many companies and institutions are seeking guidance to get this right. We have started putting together a series of resources, some already published or broadcast, others forthcoming. As we work through these, we will provide a compendium of best practices to assist companies and organizations in building a more equitable present and future.

Presumptive Democratic presidential nominee Joe Biden captured in a weekend op-ed the right tone that applies conceptually as well to companies as it does for our country:

“Our democracy rose up from the ground when we ended slavery and ratified the 13th, 14th and 15th Amendments. It rose higher when women fought for suffrage — and won. It was fortified when a lawyer named Thurgood Marshall persuaded the Supreme Court to strike down ‘separate but equal’ and blaze a trail for opportunity in Brown v. Board of Education. And when our nation opened its eyes to the viciousness of Bull Connor and the righteousness of the Freedom Riders…Read more

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