Shanna Wilson

LEVICK |

Shanna Wilson

Shanna Wilson

Vice President

Publishing, healthcare/health policy, thought leadership, brand strategy, crisis management, legal communications, commercial development, international relations

Shanna Wilson is a communications professional with fifteen years in media relations, brand strategy and content development across the public, private and non-profit sector. Ms. Wilson has led corporate public relations and marketing for clients in the legal, healthcare, foreign affairs, hospitality, commercial real estate and publishing industries, and has worked in the communications and advertising departments of several magazines and publishers. She has developed brand strategy and key messaging through SWOT analysis, stakeholder audits, and media relations’ strategies for clients seeking to amplify internal and external communications and increase visibility to target audiences.

Experience:

Prior to joining Levick, Wilson was VP of a communications firm in Washington DC, where she achieved positive client placements in major media outlets and panels through the development of press materials, digital content, press advisories and relationship building among targeted reporters. Her work with clients has appeared in CNN, Foreign Affairs Washington Post, New York Times and many other publications.

She also spent eight years in the publishing industry developing the marketing and publicity campaigns for non-fiction authors and experts in the academic press, conservation and climate, environmental, architecture, outdoors and travel space.

Shanna was a contributing writer for the Washington Independent Review of Books authoring literary round-ups, gift guides and author features and interviews and a pro bono Account Director on multiple projects for the Taproot Foundation.

Education:

  • B.A. English and Communications – Wittenberg University
  • M.A. International Relations – University of Leicester, UK
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