Judges may only call balls and strikes, but, as science and studies prove, they are influenced by the world around them. When verdicts are rendered, how do you influence the narrative? You cannot afford to wait for a closing argument or jury verdict; the Court of Public Opinion is busy making up its mind as the wheels of justice slowly turn.
Your shareholders, your stakeholders, your investors, and your customers are demanding assurance, clarity and resolution. Are you prepared to weather the storm?

Washington, DC is a town where much is said and little is done, unless you carry a hammer but have the touch of a feather. A winning advocacy program is one that opens doors and clears hurdles, tracking adversaries, coordinating with like-minded coalitions and assembling alliances that strengthen your point-of-view. Does your business know how and why public opinion moves in a given direction? Are you willing to risk your company on it?

Stock values tank. Angry consumers jam your phone lines and fill your inboxes. Industry regulators start circling. And all because of a viral video or a trending tweet. In today’s world, the corporate reputation you’ve spent a lifetime building can literally be gone in an instant. Does your business know-how to build (and keep) reputational equity?

Every company will experience crisis. More so now in the age of transparency and instant activism than ever before. The question is, how is your company using intelligence to anticipate and prepare? How is your company working to avoid or minimize the damage? Do you know and trust third party allies who can tamp down an emerging issue? What will your company do to recover quickly when it happens? When every second counts and the public, the market, the media, your stakeholders and others are demanding transparency and accountability, are you ready?