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Digital

Rachel Racoosin

Six Digital Trends in 2017

2016, we are SO over you! As we say goodbye to a year as cringe-worthy as Mariah Carey’s NYE performance, we take a look at six digital trends...

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Digital

Rachel Racoosin

Snapchat Is Making Memories

Major update alert! Back in January, we shared 5 digital trends in 2016, including the rise of ephemeral marketing (fancy word for quick and...

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Digital

Rachel Racoosin

Google Alert: You can now search using Emojis

In case you missed it…emojis are here to stay. Originating in Japan in the late 90s, emojis have become increasingly popular in the U.S. and...

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Digital

Rachel Racoosin

Internet Trolls for Trump

As the presidential primary season continues to heat up, it appears a Trump supporter has purchased the domain JebBush.com and is redirecting...

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Digital

Rachel Racoosin

Five Digital Trends in 2016

As we say goodbye to the year of the Beliebers, we take a look at five of the latest digital trends that are gearing up to take over digital...

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Digital

Rachel Racoosin

5 Takeaways from AU’s Hyper Network Event

Last night the AU Public Relations Student Society of America and the AU Social Media Club held their annual Hyper Network event focused this year...

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Digital

Rachel Racoosin

#SquadGoals: Turn Your Followers Into Advocates

#SquadGoals are not just limited to Taylor Swift and her crew of models, actresses, and singers. Just as T-Swift and her girl squad aspire to...

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Digital

Rachel Racoosin

Mobile Madness: Your Bracket Can’t Be Fixed But Your Website Can

Google recently announced that starting on April 21, 2015, it would incorporate a mobile-friendliness factor into its ranking algorithm. Almost as...

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