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Digital

Brian Markowitz

Fly The W: Fox Wins Big with Native Ads

This year’s World Series had all the makings of a Hollywood sports movie: Two historic teams, great storylines, young stars and Bill...

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Digital

Kathryn DeVito

Twitter’s Leak Has Everyone Excited

Twitter accidentally released a new feature for a few minutes last Sunday – and it’s a doozy. Twitter will now allow users to ‘mute’ words...

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Digital

Robert Gemmill

Social Networks’ Billion Dollar Terror

This month, the families of five American citizens injured or killed in attacks in Israel filed a lawsuit against Facebook for $1 billion. They...

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Digital

Nick Sutter

Pokémon Go – How Did It Happen?

When you think of a company that is at the forefront of technology, you probably don’t think of Nintendo. Nintendo is notorious for their...

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Digital

Richard Levick

Bernie’s Social Strategy Nearly Steals Iowa

Having finished within .3 percentage points of Hillary Clinton in the Iowa Caucuses, Senator Bernie Sanders (D-VT) has – at least for now –...

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Digital

Rachel Racoosin

5 Takeaways from AU’s Hyper Network Event

Last night the AU Public Relations Student Society of America and the AU Social Media Club held their annual Hyper Network event focused this year...

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Brand

LEVICK

Does the Ad Industry Need Rebranding?

Unless you’ve been under a rock for the past three weeks, you now realize that Apple’s next cultural coup is its mobile ad-blocking...

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Brand

Melissa Arnoff

Nursing Comments Make for an Awkward Week on The View

The Miss America pageant was on Sunday, September 13. As you may have heard by now, Miss Colorado, Kelley Johnson, delivered an original monologue...

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Digital

Rachel Racoosin

#SquadGoals: Turn Your Followers Into Advocates

#SquadGoals are not just limited to Taylor Swift and her crew of models, actresses, and singers. Just as T-Swift and her girl squad aspire to...

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Public Affairs

Guest Author

The 4 Foundations of a Winning Issue Advocacy Campaign

“I present myself to you in a form suitable to the relationship I wish to achieve with you.”– Luigi Pirandello, (b. 1867 – d. 1936) The Nobel...

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