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Levick Daily. Thoughts. Perspectives. Insights.

Corporate & Reputation

The Evolution of the GCs Role in the Digital Age

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In this article published on Forbes.com, we examine how the advent of digital and social media has created a host of new opportunities for corporate general counsels. While challenges certainly abound as well, GCs can glean significant insights from the platforms, networks, tools, and tactics activists and other adversaries use to apply public pressure to corporate targets. Those that make the most of the intelligence available today not only help their organizations limit legal liability; they assist in taking risk and reputational management strategies to new and unprecedented heights.
 
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Under his leadership, LEVICK has set new standards in global communications and brand protection for corporations, countries, and major institutions. Mr. Levick is one of the communications industry’s most important spokespersons and thought...