- RT @peterlamotte: Great Article. Bonus, the mention of three of my favorite people. Create an Authentic Startup Brand t.co/nHZWUw2qp4
Crisis
Livestrong: Life After Lance is Possible
March 12, 2013
By Ryan Stanton
In this article published on CommPro.biz, we examine Livestrong’s efforts to recover from the brand damage suffered when Lance Armstrong admitted to doping earlier this year. To regain its position as a leading advocate and fundraiser in the fight against cancer, the organization needs to put the focus back on the small stories that remind the public of all the good it has done, and will do in the coming months and years.
Click here for the full story.






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