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Levick Daily. Thoughts. Perspectives. Insights.

Litigation

Samsung and the Decisive Campaign Yet to Come

Richard S. Levick, Esq.
August 29, 2012
0

Today on Forbes.com, we examine how Samsung’s conspicuous defeat in a court of law may be the prelude to a longer-term victory in the Court of Public Opinion. The company now has ample opportunity to brand itself as the stubborn innovator that will not abandon its consumer-focused mission, despite the verdict.
 
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Richard S. Levick, Esq., Chairman & CEO

Richard S. Levick, Esq.

Chairman & CEO

Under his leadership, LEVICK has set new standards in global communications and brand protection for corporations, countries, and major institutions. Mr. Levick is one of the communications industry’s most important spokespersons and thought...

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